Channel your inner Marta Kostyuk! Discover the secrets behind her fearless on-court fashion, from bold Wilson kits to statement accessories. Get the look now.
Why the Ukrainian star is tennis’s new fashion icon, and how you can steal her fearless on-court aesthetic today.
In a sport once defined by pristine all-white ensembles, a new generation of athletes is painting the court with personality, power, and high-fashion flair. And at the forefront of this revolution? The one and only Marta Kostyuk. Her game is powerful, but her style is a grand slam all on its own. It’s more than just a uniform; it’s a statement of unapologetic confidence and modern athleticism that turns heads before the first serve is even hit.
This isn’t just another “best-dressed” list. This is your exclusive deep dive into the style philosophy of a true trendsetter. At AJH World, we believe fashion is a form of self-expression, and Marta Kostyuk’s wardrobe is a masterclass. In this style playbook, you will learn:
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The core elements that define Kostyuk’s iconic look.
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How to deconstruct her key outfits, from color choices to silhouettes.
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Actionable tips to infuse her bold, confident energy into your own athletic and everyday wear.
Get ready to serve up your best look yet.
Who is Marta Kostyuk? More Than a Rising Star
Before we dive into the fashion, let’s set the stage. Marta Kostyuk is a Ukrainian professional tennis player who stormed onto the scene with a fierce game and undeniable talent. But as fans and fashion critics have noticed, her impact extends far beyond her powerful groundstrokes. On the court, she’s a competitor. In the style arena, she’s a champion, consistently choosing kits that are as dynamic and exciting as her playing style. Her presence signifies a shift in tennis culture—where athletes are also style influencers.
The Kostyuk Style Philosophy: Fearless, Fit, and Forward-Thinking
Dressing like Marta Kostyuk isn’t about copying an outfit piece by piece. It’s about adopting a mindset. Her fashion choices are guided by three core principles:
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Fearlessness: She isn’t afraid of vibrant neons, bold patterns, or unconventional cutouts. Her clothes say, “I’m here to compete, and I’m confident in my own skin.”
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Fit: Every piece is impeccably tailored to her athletic physique, emphasizing function without ever sacrificing form. Her outfits prove that performance wear can and should be flattering.
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Forward-Thinking: She often showcases the latest trends in athleisure, from crop tops to asymmetrical skirts, bringing a contemporary, youthful edge to a traditional sport.
Deconstructing the Look: The 4 Key Elements of Her Wardrobe
So, what makes a Marta Kostyuk outfit instantly recognizable? It boils down to a few signature components she masters every time she steps on the court.
The Art of the Power Color
Forget subtle pastels. Marta often opts for a high-impact color palette. Think electric blues, scorching oranges, vibrant pinks, and sharp limes. These aren’t just colors; they’re energy. By choosing a single, powerful hue for her entire kit, she creates a streamlined, commanding presence that’s both visually striking and intimidating to her opponents.
Modern Silhouettes and Daring Cuts
This is where Kostyuk truly separates herself from the pack. She consistently embraces modern silhouettes that challenge the traditional tennis dress mold. Key features include:
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The Tennis Crop Top: Often paired with a matching high-waisted skirt, this look is edgy, athletic, and perfectly on-trend.
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Asymmetrical Skirts: Pleats are great, but Kostyuk often sports skirts with unique hemlines, wraps, and layered designs that add movement and visual interest.
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Strategic Cutouts: Tasteful cutouts on the back or torso of her tops add a touch of high-fashion detailing and provide extra ventilation.
Accessorizing with Attitude
An outfit is never complete without the right accessories. For Marta, they are functional yet stylish extensions of her look.
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Visors and Headbands: Always perfectly color-coordinated with her kit.
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Wristbands: She layers them to create a stacked, powerful look.
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Jewelry: A simple necklace or small earrings often add a touch of personal flair without being distracting.
The Perfect Partnership: Wilson’s Winning Designs
You can’t talk about Marta Kostyuk’s style without mentioning her apparel sponsor, Wilson. The brand has brilliantly collaborated with her to create kits that reflect her personality. Their modern designs, high-performance fabrics, and bold color stories are the perfect canvas for Kostyuk to showcase her signature style. This symbiotic relationship shows the power of a brand truly understanding its ambassador. For more on their gear, check out the official Wilson Tennis Apparel line.
How to Channel Your Inner Marta Kostyuk: Your 5-Step Guide
Ready to bring some Kostyuk-level confidence to your own athletic wardrobe? Here’s how.
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Embrace Monochromatic Brights: Pick one bold color and commit to it. Whether it’s a tennis kit or a gym set, wearing a single, vibrant hue from head to toe is an instant power move.
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Prioritize the Fit: Look for performance fabrics with a good amount of stretch that hug your body. Don’t be afraid to try modern cuts like racerback crop tops or fitted tanks. The goal is to feel supported and confident.
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Mix Textures and Layers: Kostyuk’s outfits often feature subtle mesh paneling or layered skirts. Look for pieces with these details to add depth and a high-fashion touch to your look.
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Coordinate Your Accessories: Match your visor, headband, or wristbands to your outfit. It’s a simple trick that makes the entire ensemble look polished, intentional, and professional.
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Wear It with Unshakable Confidence: This is the most crucial step. The reason Marta Kostyuk’s outfits work so well is because she owns them completely. Put on your gear, stand tall, and channel that same fierce energy.
Beyond the Baseline: Taking the Kostyuk Vibe from Court to Street
The beauty of the Marta Kostyuk aesthetic is its versatility. The athleisure trend is here to stay, and her on-court style provides perfect inspiration.
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Pair her signature tennis skirt with a simple white tee, a denim jacket, and fashion sneakers for a casual weekend look.
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A performance crop top works great with high-waisted leggings or joggers for a trip to the coffee shop or running errands.
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Use a bold, colorful tennis dress as a sporty-chic summer dress.
Her style proves that athletic wear is no longer confined to the gym or court. Need more athleisure tips? Check out AJH World’s guide to the top athleisure trends of the year.
In the end, the secret to the Marta Kostyuk effect is authenticity. She dresses in a way that’s true to her powerful, modern, and confident persona. Her style serves as a reminder that what you wear is an extension of who you are—a tool to help you feel your strongest, whether you’re facing an opponent on the court or a challenge in your daily life.
So, the next time you’re getting dressed, ask yourself: “What would Marta do?” The answer is always: be bold, be confident, and own your look completely.
What is your favorite Marta Kostyuk look? Share your thoughts in the comments below, and don’t forget to share this post with your fellow fashion-forward sports fans!
This post was brought to you by the style experts at AJH World, your go-to source for fashion, culture, and lifestyle insights. We believe in telling stories that inspire you to live your most confident and stylish life. Follow us for more trends, tips, and inspiration.